![]() Your real estate website can’t only look great in desktop browsers. Eye-catching high-resolution images, some prominently featured.Readily discoverable contact information, especially in the footer.Simple top navigation, including a Home link.Lots of white space with adequate separation between images, text, buttons and borders.Make sure your website includes these features: Using modern design techniques will help achieve this. It must convey organization and professionalism in order to build trust. What Do the Best Real Estate Websites for Agents Have in Common? Modern and mobile-friendlyįirst thing’s first: Your website sets the impression for your brand and your client service. Get these right and your website will be ready for prime time. These include usability and content features that meet consumer expectations, as well as specific tools that help real estate agents capture leads’ contact information. There are six common traits that the best real estate websites for agents have in common. If they’re engaged, they’ll gain value from your content, have more confidence in your brand and ultimately convert into a lead. Getting it right is essential in preventing consumers from leaving your site too quickly. It only takes a single impression to hold their attention or lose their business. Anyone who searches for you will land on Google and then continue to your website. Naturally, agents focus on doing things that make themselves and their brand stand out, like clever marketing, creating flashy ads and handing out branded freebies.īut your real estate website is just as important, if not more so. Includes targeted content to engage with consumersĬompetition is fierce in the real estate industry.
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